Improve Sales Incentive Program ROI When You Move The Middle

Often in initial conversations with potential clients, we’ll hear “Oh, we have a sales incentive program.  We take our top salespeople on a trip every year.”  While a nice trip can be very appealing it’s not really an incentive because not everyone can earn.  Rather, it’s a way of recognizing top performance.  And this recognition is something we recommend to our clients.

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Topics: Sales Incentives, Incentive Program Design, Move The Middle, Optimization